Simon Clifford

Simon Darcy Clifford is an English football coach, and a businessman known for introducing Brazilian training techniques into the UK with his Brazilian Soccer Schools. Brought up in Loftus, Redcar and Cleveland, he moved to Leeds to study at the age of eighteen. It was there that he started his teaching career in a primary school. He began training the children of the school using techniques derived from Brazilian football. He soon began an after school club that would become the first of a now worldwide chain of soccer schools. In 1997, he borrowed £5000 from a teachers' union to fund a trip to Brazil, where he spoke with Zico and Rivelino, and watched them coach. Having developed a close friendship with Brazil midfielder Juninho, Clifford used the knowledge he had learned and his own initiative to create a syllabus.

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